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Mobil & Motor Diskusi antar pemilik mobil dan motor. Sharing tips dari mulai spareparts,kerusakan, hingga bengkel terbaik bisa didapat disini

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Old 17th June 2011
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Default Hero Motor Bidik Pasar Asia Tenggara

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Setelah resmi berpisah dengan Honda, Hero Motor bertekad melebarkan pasar ke Asia Tenggara, mengikuti merek India lainnya, seperti Bajaj dan TVS. Hero Motor kini punya kebebasan penuh dalam menentukan strategi bisnis, termasuk menjajaki pasar global.

Cara yang ditempuh Hero "goes global" adalah mengekspor produk secara utuh (CBU) atau membangun pusat perakitan di wilayah tertentu. Negara lain yang menjadi target Hero adalah Afrika dan Amerika Selatan.

Anil Dua selaku Senior Vice President Marketing and Sales Hero Motor mengatakan, "Sekarang kami ingin menjadi pemain global. Kami akan membangun kegiatan operasional di luar negeri dan merencanakan kegiatan perakitan di sana."



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Old 17th June 2011
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